We Create Beautiful, Engaging and High-Performing Storytelling Campaigns for the Best Ever Small Businesses.

Our unique approach combines the art of storytelling with the science of advanced targeting to ensure that every campaign not only captures the heart but also captivates the exact audience it’s intended for.

Experience the Impact of Precision Targeted Storytelling

We don’t just tell stories; we deliver them directly to an audience that’s tailor-made for your brand. Our advanced targeting strategies ensure that every story is profoundly felt by those who matter most.

Convert Impressions to Connections

With our data-driven approach, your campaigns are optimized for the highest conversion rates, turning viewers into loyal customers with uncanny accuracy.

Maximize Your Marketing Spend

Every dollar you invest is used to its fullest potential, reaching potential customers with precision, thus significantly reducing waste and increasing your return on investment.

Elevate Your Impact

Witness tangible growth in your brand’s reach and resonance. Our campaigns are designed to not just meet, but exceed your strategic goals through targeted storytelling that drives real business results.

People don’t just buy products and services.
They invest in people and stories.

In today’s marketing landscape, authenticity and connection matter more than ever. Building meaningful customer relationships now relies on the power of storytelling in advertising campaigns.

Yet many brands fail to reveal their authentic core—their stories, the essence that defines them—leaving their magic untapped.

Introducing “Best Ever Storytelling Campaigns” – a transformative approach diving into what captivates audiences.

Unlike traditional landing pages that focus on product features and immediate calls to action, our storytelling campaigns create a lasting emotional connection. It humanizes your brand, helping customers understand not just what you offer but why they should care.

Our approach centres around crafting visually stunning messages that resonate with your audience, cutting through the clutter and inspiring meaningful connections.

OUR PROCESS

How We Create Your Best Ever Storytelling Campaigns

BRAND STORY & LANDING PAGE

Our discovery phase meticulously gather all storytelling elements for your campaign—interviews, images, videos and talking points—capturing the magic that defines your brand. This is then transformed into an immersive, stunning landing page designed to convert your audience into enthusiastic customers.

PHOTO & VIDEO LICENSING

We offer commercial photography and high end video production to Okanagan based companies. If you are not based in the Okanagan, you can send us your assets to use in the design of your custom landing page. 

TARGET & BROADCAST

We distribute your story using advertising precisely targeted to those searching for exactly what you offer. You can gain access to our advanced programmatic technology, ensuring only your ads are shown to individuals actively seeking your services. Maximize relevance and engagement, and build relationships with your market.

Why Choose Our Best Ever Approach

We understand that marketing can sometimes leave a bad taste in your mouth. Aggressive tactics, deceptive practices, and intrusive ads have given the industry a reputation for manipulation and superficiality. We believe it’s time to change that narrative.

Purpose-Driven Marketing

Our approach to marketing is grounded in a higher purpose. We aim to do more than just sell products; we strive to support local businesses, promote ethical practices, and foster genuine community engagement. Every campaign we create is designed to serve a meaningful cause, contributing positively to the lives of our audience and the world around us.

Authentic Storytelling

We are committed to authentic storytelling that reflects the true essence of your brand. By sharing real stories, experiences, and values, we create deep and lasting connections with your audience. Our content is not about empty promises or exaggerated claims, but about honest, transparent communication that resonates on a personal level.

Ethical Marketing Practices

Respect for our audience is at the heart of everything we do. We prioritize ethical marketing practices that respect consumer privacy, avoid manipulation, and provide clear, honest information. We believe that trust is earned through integrity and transparency, and we are dedicated to maintaining the highest ethical standards in all our efforts.

Value-Added Content

We create content that adds genuine value to the lives of our audience. Whether it’s through educational materials, helpful tips, or inspiring stories, our goal is to enrich, inform, and empower. We focus on quality over quantity, ensuring that every piece of content we produce is meaningful and impactful.

Balanced Pricing Philosophy

Our pricing strategy is thoughtfully crafted to reflect the well-being of our partners, our community, and our business. We believe in fair and balanced pricing that ensures mutual growth and prosperity, rather than focusing solely on our bottom line. By considering the needs and sustainability of everyone involved, we foster long-term, positive relationships and a thriving community.

Building Long-Term Relationships

For us, marketing is not just about immediate sales; it’s about building long-term relationships based on trust, mutual respect, and meaningful engagement. We listen to our audience, understand their needs and preferences, and tailor our strategies to create enduring connections that go beyond the transactional.

FEATURED EDITORIAL & CLIENT STORIES

Experience the Best Ever Stories

Food & Wine

Blasted Church Vineyards

Read the story

Health & Wellness

Lakeside Hearing, Balance & Tinnitus

Read the story

Automotive

Mercedes-Benz Kelowna

Read the story

Travel

Summerland Waterfront Resort

Read the story

Here’s What It Feels Like To Work With Us

Relationships are everything to us! We genuinely care about the individuals behind the brands and are grateful and excited to play a role in their success story. The extent of time, passion, creativity and delight we invest in our collaborations stands as a testament to the caliber of content and campaigns we create.

“These two are THE BEST!”

“Michelle’s creativity, insight, and marketing expertise is unparalleled. Michelle has helped grow our small business immensely since 2014. We could not have grown our business the way we did without them!”

Nichole Sorensen, LAKESIDE HEARING

“We have loved working with this talented duo!”

Steve and Michelle are an absolute dream to work with – professional, creative and very talented. Never waiting for project completion and always open to suggestions and questions, they treat your business’ priorities like they are their own and deliver beautiful work every time always going the extra mile to ensure perfection. We have loved working with this talented duo and will continue to do so on future projects!

Megan McKay-Hall, TIME FAMILY OF WINES

“We have been blown away!”

Our agency has had the chance to work with The Best Ever Guide team for various guides that involve our clients. In every instance, we have been blown away with the high quality of the images and content, and the Best Ever team always overdelivers. They are collaborative, easy to work with, and I would recommend them for any photographic, video or content needs.

Leeann Froese, TOWN HALL BRANDS

“The two of you are so good at what you do!”

This is absolutely fantastic! We are so pleased at the quality of the piece and the photos as well. The two of you are so good at what you do and it was truly a pleasure working with the both of you!

Avrinder Hans, WATERMARK BEACH RESORT

Michelle and Steve are truly exceptional at what they do! Their photography skills are unparalleled, and they have an incredible knack for capturing both professional and lifestyle shots with effortless skill. Working with them was a delight – they made the entire process easy and comfortable, and their talent shone through in every image. If you’re in need of top-notch photography, look no further than Michelle and Steve. Five star recommendation!

Kiri Sandana, REALTOR

“The best photoshoot I have ever had!”

I am writing to express my heartfelt appreciation for the recent branding photoshoot I had the pleasure of doing with you two. Your undeniable talent paired with your professionalism and kindness sets you guys a cut above the rest, making this photoshoot the best experience I have ever had.

From the beginning, your approach exuded warmth and expertise. I so appreciate how you made the effort to understand my vision for the branding shoot. Your feedback/suggestions on wardrobe, poses, scenes, demonstrated exemplary attention to detail that is reflected in the stunning quality of the images you captured. I love every single photo!! Steve, you are truly dedicated to bringing out the best in your subjects, and I felt so comfortable and confident throughout the shoot. Michelle, having you pay attention to the props, my hand position, and your excitement made this so easy.

Jennifer Powter, JenniferPowter.com

Got Questions?

We employ a range of strategies to track the performance of your advertising. This includes monitoring onsite conversions of anonymous consumers who have viewed your ad and visited your physical location. We also build custom audiences based on various factors, such as events attended, locations frequented, neighborhoods lived in, and more, to ensure precise targeting.

With captivating content and a carefully curated audience, we guide readers to take action on your website through strategic call-to-action (CTA) methods. Whether it’s booking experiences, signing up for newsletters, enrolling in programs, attending events, or making purchases, we tailor our CTA strategies to align with your specific objectives. This transforms clicks into tangible results.

That’s great! If you choose to supply your own imagery, we will adjust your package rate accordingly.

Our campaigns are meticulously crafted to create multiple conversion channels, positioning every click as a pathway into potential revenue and building lasting customer trust. Tailored to your unique goals and budget, our flexible packages offer options for photography and can be customized to suit your brand’s specific needs. Plus, with scalable ad spends that depend on the size of the audience you want to reach, our campaigns cater to budgets of all sizes.

Our unique blend of data-driven insights and immersive storytelling transforms marketing into meaningful audience connections, driving significant ROI. Our commitment to innovation and customized strategies ensures that every campaign is not only engaging but also highly effective in reaching and resonating with the right audience. Our campaigns are achieving exceptional results! For example, one of our campaigns currently sees a 50% higher click-through rate, saving 71% on their cost per click, and getting 110% more conversions than industry standards.

Your Best Ever Brand Story gains visibility through strategic channels. To maximize exposure, we employ hyper-targeted advertising campaigns. These campaigns precisely target audiences based on events, locations, neighbourhoods, proximity, and current search interests, ensuring your story reaches the right audience at the right time.

This comprehensive approach ensures that your story gets in front of the right people at the right time.

Your ad impressions are strategically positioned on high-traffic websites, apps, and other digital platforms that resonate with your target audience. We focus on online spaces where your audience is most likely to engage, ensuring maximum visibility and impact for your Best Ever Brand Story. Instead of relying on assumptions about your audience’s location, we utilize precise analytics and data-driven insights. This guarantees that your ads are strategically placed in locations where they will be seen by the right people, maximizing the effectiveness of your campaign.

Unlike strategies that target a broad audience with brief interactions, we specialize in crafting immersive stories that captivate and engage the segment of your audience most eager to buy. Our Best Ever Stories feature scroll-triggered elements, dynamic visuals, reader participation, and fluid transitions, offering an unparalleled long-form, immersive user experience.

Absolutely! Your Best Ever Brand Story can always be updated with new product releases, events, and newsworthy updates to keep your audience engaged and informed. We believe in keeping your brand’s narrative current and relevant.